Brand Awareness Campaign

This is a design exploration crafted for Shinola Detroit, using my creativity and ability to apply brand awareness strategy, seasonal color palette, and mixed media design to breathe new life into iconic products.

I worked from the word “Timeless” and drew inspiration from colors previously used in the season, as well as, the brand’s signature orange and their bolt logo mark.

Below you can find some print applications and an example of a retail merchandising display.